NIKEiD DESIGN SEARCH CONCEPTS


Concept boards looking at new visualizations for NIKEiD Design Search, a tool that let's users browse shoes designed, and submitted by the NIKEiD community. The tool helps to filter results by color, tags and keywords, sport, gender and popularity to help the customer find the perfect pair of kicks.

Agency: R/GA
My Creative Role: Design, Visual Concepting
Creative Direction: John White
Interaction Design Direction: Tara Greer
Interaction Design: Kajal Gala
Project Management: Donald Oliver