HEWLETT PACKARD PITCH


Interactive pitch shootout for hp.com. Site concepts based on Hewlett Packard's 2009 rebrand aiming to breathe new life into HP's digital real estate. The direction of the site is featured around strong contrast and bold product photography, utilizing clean precise motion and simplistic, minimal design.

Agency: R/GA
My Creative Role: Design & Motion Concepting
Creative Direction: Winston Thomas
Branding Exploration: Virgilio Santos