NIKEiD Homepage experience emphasizing four of the top selling products. Users could browse design inspirations that had been created and added to the NIKEiD gallery by users just like them. To help tell the story and tease the breadth of products I created a short intro animation in After Effects.

Agency: R/GA
My Creative Role: Design & Animation
Creative Direction: John White
Art Direction: Minki Park
Interaction Design: Tara Greer & Kajal Gala
Copywriting: Colleen Harlan
Project Management: Nicky Kim